Brian Marshall

Brian Marshall, Analyst, ISI Group

Comparing how fast or how far Apple and Samsung have fallen since their flagship smartphones releases, is a bit inequitable. Samsung is a far more diverse product company, and the Galaxy represents a much smaller percentage of total revenue. So, Apple simply had further to fall.

APPLE CHART
The chart shows just how far Apple’s (AAPL) shares fell after the launch of the iPhone 5 and how much further Samsung’s would have to fall to come anywhere close.

Comparing Apple’s iPhone sales reports to Samsung’s reports on Galaxy shipments, he estimates that Apple hit the 20 million unit mark in less than half the time it took its strongest smartphone competitor to do the same.
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